School Initiative - Trailer

DEIN ERSTER TAG is the biggest digital program for job orientation in Germany, bringing its videos to more than 5,000 schools across the country.

The way it works is that companies can hire us to portray a certain job and the media is then distributed to our extensive network of schools. The schools can use it for free in job orientation workshops conducted by teachers. The companies in turn reach thousands of potential job candidates in a controlled environment.

Currently, the clients can choose from four different types of video content highlighted in this trailer: 1) A documentary-style 360° video (experienced in a VR headset), 2) a photo/meme-based explainer video, 3) a dynamic trailer shot with overcapture, drones and action cams and 4) a social media-style talking head video.

Not only have I spearheaded and developed the different types of video content, but also personally produced, shot and/or edited hundreds of the aforementioned media as well as promotional content like the trailer seen here.